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October 6, 2023
Published by
AlikeAudience
on
October 6, 2023
Categories
CPG
The Ad Recession that Never Was? Digital Media Powering, Major CPG Firms Spend Big as CEOs, CFOs back advertising
Last year the ad industry did its best to talk itself into a recession. It never came – and some of the world’s biggest advertisers have been spending hard. Can they keep it up – and where’s the money headed?
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